Privacy Policy

Effective Date: March 18, 2026

1. Introduction

M42 DIGITAL LTD ("M42 DIGITAL", "we", "our", or "us") respects your privacy and is strongly committed to protecting your personal data. This Privacy Policy outlines our practices regarding the collection, use, disclosure, and safeguarding of your information when you visit our website, use our API, applications, or interact with our multi-modal AI services (collectively, the "Services").

Please read this Privacy Policy carefully. By accessing or using our Services, you acknowledge that you have read, understood, and agree to be bound by all the terms outlined in this policy.

2. Information We Collect

We collect information that identifies, relates to, describes, references, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device ("Personal Information").

A. Information You Provide to Us

  • Account Information: When you register for an account or join our waitlist, we collect your name, email address, company name, and password.
  • Payment Information: If you purchase a subscription, our third-party payment processors collect billing details, credit card information, and billing address. We do not store full credit card numbers on our servers.
  • User Inputs (Prompts): Text, audio recordings, images, and other data you submit to our AI models for processing. Note: Please avoid submitting sensitive personal information (e.g., health data, financial data) in your prompts unless strictly necessary and permitted by your plan.
  • Communications: Information you provide when you contact our support team, participate in surveys, or provide feedback.

B. Information We Collect Automatically

  • Log and Usage Data: Service-related, diagnostic, usage, and performance information our servers automatically collect when you access our Services (e.g., IP address, browser type, device information, pages viewed, API request logs).
  • Cookies and Tracking Technologies: We use cookies, web beacons, and similar tracking technologies to analyze trends, administer the website, track users' movements around the website, and gather demographic information.

3. How We Use Your Information

We use the information we collect or receive for various business and commercial purposes, including:

  • Service Delivery: To provide, operate, and maintain our Services, process transactions, and send related information (e.g., confirmations, invoices).
  • Model Improvement & Training: Subject to your account settings and applicable enterprise agreements, we may use aggregated or anonymized user inputs (audio, images, text) to train, fine-tune, and improve our underlying AI models. We implement strict filtering to remove personally identifiable information from training datasets.
  • Security & Fraud Prevention: To protect our Services, investigate and deter fraudulent, unauthorized, or illegal activity, and enforce our Terms of Service.
  • Communication: To respond to your comments, questions, and requests, provide customer support, and send technical notices, updates, security alerts, and administrative messages.
  • Analytics & Personalization: To monitor and analyze trends, usage, and activities in connection with our Services, and to personalize your experience.

4. How We Share Your Information

We do not sell your Personal Information to third parties. We may share your information only in the following situations:

  • Service Providers: We share data with trusted third-party vendors, consultants, and service providers who perform services on our behalf (e.g., cloud hosting (AWS/GCP), payment processing (Stripe), email delivery, and analytics).
  • Business Transfers: We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business.
  • Legal Obligations: We may disclose your information where we are legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process.
  • Protection of Rights: We may disclose information when we believe it is necessary to investigate, prevent, or take action regarding potential violations of our policies, suspected fraud, situations involving potential threats to the safety of any person, or as evidence in litigation.

5. International Data Transfers

M42 DIGITAL LTD is headquartered in the United Kingdom. Information we collect may be processed and stored in the UK, the United States, or other countries where our service providers operate. By using our Services, you consent to the transfer of information to countries outside of your country of residence. We ensure that appropriate safeguards (such as Standard Contractual Clauses or UK Addendums) are in place to protect your data during such transfers.

6. Data Security and Retention

We implement industry-standard technical and organizational security measures designed to protect the security of any personal information we process (e.g., encryption in transit and at rest). However, please note that no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure.

We will only retain your personal information for as long as it is necessary for the purposes set out in this Privacy Policy, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements). Upon request for account deletion, user inputs and associated data will be purged from our active systems within 30 days.

7. Your Privacy Rights (GDPR & UK GDPR)

Depending on your location, you may have specific rights regarding your personal data. If you are a resident of the European Economic Area (EEA) or the UK, you have the right to:

  • Access: Request copies of your personal data.
  • Rectification: Request correction of inaccurate or incomplete data.
  • Erasure (Right to be Forgotten): Request the deletion of your personal data under certain conditions.
  • Restrict Processing: Request restriction of the processing of your personal data.
  • Object to Processing: Object to our processing of your personal data, particularly for direct marketing or where processing is based on legitimate interests.
  • Data Portability: Request the transfer of the data we have collected to another organization, or directly to you.

To exercise any of these rights, please contact us at privacy@m42digital.com. We have one month to respond to your request.

8. Children's Privacy

Our Services are not intended for use by children under the age of 18. We do not knowingly collect personally identifiable information from children under 18. If you become aware that a child has provided us with Personal Information, please contact us, and we will take steps to securely delete such information.

9. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Effective Date" at the top of this document. We encourage you to review this Privacy Policy frequently to be informed of how we are protecting your information.

10. Contact Us

If you have any questions or comments about this Privacy Policy, our data practices, or if you would like to exercise your privacy rights, please contact our Data Protection Officer at:

M42 DIGITAL LTD
Attn: Data Protection Officer
128 City Road
London, EC1V 2NX
United Kingdom
Email: privacy@m42digital.com